Opinion Archives - The Music Network https://themusicnetwork.com/category/opinion/ Music Industry News, Jobs & Charts Fri, 01 Dec 2023 02:02:01 +0000 en-AU hourly 1 https://wordpress.org/?v=6.4.2 https://images-r2.thebrag.com/tmn/uploads/tmn-favicon-32x32.png Opinion Archives - The Music Network https://themusicnetwork.com/category/opinion/ 32 32 The Best ARIA Awards… Ever https://themusicnetwork.com/best-aria-awards-ever/ Thu, 16 Nov 2023 05:01:33 +0000 https://themusicnetwork.com/?p=125983 Last night's ARIA Awards marked an incredible new chapter for our Australian music industry. The 2023 event was the best ARIAs I’ve attended.

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]]> Why we’re building the best gig guide app ever made https://themusicnetwork.com/why-were-building-the-best-gig-guide-app-ever-made/ Fri, 10 Nov 2023 23:26:09 +0000 https://themusicnetwork.com/?p=125931 18 months ago we set out to build the best gig guide app ever made. Today marks a milestone with the launch of ‘Don’t Bore Us,’ now proudly gracing the App Store’s front page. Why embark on this venture? The crux of the issue lies in the shortcomings of every other gig guide app that […]

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]]> Your Problem Isn’t With the Streaming Model, Your Problem Is With Other Artists: Op-Ed https://themusicnetwork.com/streaming-model-op-ed/ Tue, 24 Oct 2023 23:29:53 +0000 https://themusicnetwork.com/?p=125724 There are so many commentators willing to go all in on rubbishing the streaming model. As if a system that pays around 70% of its revenue to rights holders and offers unlimited music to consumers is unfair or broken. They either offer no alternative or believe in restricting consumers’ access to music (by returning to […]

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]]> SXSW Sydney Pulled It Off: Everything We Learned https://themusicnetwork.com/sxsw-sydney-2023-review/ Tue, 24 Oct 2023 04:30:14 +0000 https://themusicnetwork.com/?p=125665 I am a SXSW veteran. I fly to Austin every year and love it each time, I’ve been going for nearly a decade. However, like me, most people were very nervous about SXSW Sydney. I was excited at the prospect of the most iconic business conference in our industry coming to Sydney, but praying that […]

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]]> Music Fans Will Profit from Their Favourite Artists: Op-Ed https://themusicnetwork.com/music-fans-profit-favourite-artists-op-ed/ Wed, 27 Sep 2023 00:29:13 +0000 https://themusicnetwork.com/?p=125332 Music fans can now invest in their favourite artists and profit from them. The revolution will be a win-win for fans and creators.

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]]> NFTs Are the Future Framework for Music Royalties: Op-Ed https://themusicnetwork.com/nfts-future-framework-music-royalties-op-ed/ Mon, 18 Sep 2023 00:30:28 +0000 https://themusicnetwork.com/?p=125253 It's high time CMOs start considering how to license publishing rights for musical works as NFTs, explains Revelator CEO Bruno Guez.

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]]> Spotify Pays Less Than 0.5c Per Stream and I Honestly Couldn’t Care Less (Op-Ed) https://themusicnetwork.com/spotify-pay-op-ed/ Tue, 15 Aug 2023 05:05:36 +0000 https://themusicnetwork.com/?p=124999 If we focus on the average per-stream payment as a metric for the state of the music industry, we’re left with a sorrowful story.

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]]> Why The Music Biz Needs to Rethink AI: Op-Ed https://themusicnetwork.com/ai-music-biz-op-ed/ Mon, 14 Aug 2023 03:02:48 +0000 https://themusicnetwork.com/?p=124969 Thanks to AI, the "reverse cover" could democratise the attention-capturing process for those trying to build their careers. 

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]]> From Beatlemania to Taylor-Mania https://themusicnetwork.com/taylor-swift-mania/ Mon, 10 Jul 2023 05:19:42 +0000 https://themusicnetwork.com/?p=124681 How the meteoric rise of The Beatles helps to explain Taylor Swift's "Eras" tour, on pace to be the first tour ever to gross $1 billion.

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]]> Who Really Owns Your Fans? How to Build Your Following Without Giving Up Control of Your Audience https://themusicnetwork.com/musicians-social-media/ Fri, 02 Jun 2023 02:58:40 +0000 https://themusicnetwork.com/?p=124407 Kevin Breuner breaks down what artists can do to transition people from being simply social media 'followers' to active and engaged fans.

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